Propels

Volkswagen Group is a German automobile manufacturing enterprise headquartered in Wolfsburg, Lower Saxony, Germany. Manufacturer of both commercial and passenger vehicles, the company sells its passenger vehicles under the brand names Scania, MAN, Neoplan and Volkswagen. The commercial car brands for the company are Audi, Skoda, Bentley, Porsche, Lamborghini and Volkswagen. Originally named as Gesellschaft Zur Vorbereitung des Deutschen Volkswagen (Society for the preparation of the German People's Car), the company was founded in 1937 by Deutsche Arbetsfront (German Labour Front). It was renamed just after a year and named as Volkswagenwerk The chief aim of the company was to manufacture the Volkswagen car, now popularly known as Beetle. Shortly after its factory's constructions were done, World War II started. The company then started manufacturing military vehicles. After the war, in 1949, Volkgswagen became Volkswagen-Finanzierung-Gesellschaft. The British Milit...

There ought to be more scrupulous honesty in big business men than in any other human beings. For big business requires teamwork on a gigantic scale. Lincoln or the Lincoln Motor Company is the division of the Ford Motor Company. The path to success for the brand Lincoln was no small thing. The Ford Company sells luxury cars under the name, Lincoln. The Lincoln Motor Company was founded in the year 1917 by Henry M. Leland. It has been the subsidiary of the Ford Company since the year 1922. Henry Leland was the former manager of the General Motors, Cadillac division. Wilfred Leland, the son of Henry Leland formed the Lincoln Company. The Lincoln Company was named after Abraham Lincoln, former President of United States. Leland’s considered Abraham Lincoln to be his idol and also cast a vote for him in the year 1864. The first source of income for the Lincoln Company was the assembling of aircraft engines by Liberty using the Ford Motor Company’s cylinders. This was for the World ...

Successful brands emerge out of the most uncanny circumstances and adversities. GMC is an automotive division of General Motors in the United States The main work of GMC is to sell commercial trucks, vans, buses, military vehicles in North America and Middle East. GMC is the second largest selling vehicle division in the North America. GMC success story is motivating only because of the hard work and determination that the company followed in order to adapt to its customer needs. Initially, GMC started as a small company in Stavanger in the year 1973. The main focus of the company was ship repair and marine equipment. The company then adapted to the various market trends that helped it to grow into one of the largest businesses in the world. GMC had established a number of subsidiaries all across the world in the field of steel, HVAC, and marine electric engines. William Durant founded the company. Thereafter, GMC went in to purchase companies like Rapid Motor Vehicle Comp...

Cadillac is a division of General Motors Company and markets luxury vehicles in the world. Cadillac’s markets are across 37 countries in the world, the primary ones being United States, Canada and China. Cadillac stands for it’s statement-distinctive, expressive and highly original. It is definitely not a series of “me too” vehicles and only markets premium cars. In 2012, Cadillac sold around 1,49,782 vehicles in the U.S alone. It is the second oldest American automobile brand after Buick. Cadillac was founded in 1902 by Henry Leland from the remnants of Ford Company. General Motors bought the company in 1909. The brand developed three engines which became extremely popular and were accepted worldwide.Cadillac was the first volume manufacturer of a fully closed car in 1906. In 1912 Cadillac was the first automobile company to introduce ignition concept and lighting in vehicles. In 1966 the annual sales figures of Cadillac were over 192,000 units which was a stark increase of 60% ...

Tata Motors is an automotive manufacturing company based in India. Headquartered in Mumbai, it was formerly known as TELCO, and its parent company is Tata Group. The major products that the company deals in include trucks, passenger cars, vans, buses, coaches, military vehicles and construction equipments. As of now, it is the 17th biggest motor vehicle production company in the world, 4th biggest truck producer, and 2nd biggest bus manufacturer Physical presence across the globe Tata Motors have assembly plants and auto manufacturing units in different cities of India, including Sanand, Lucknow, Pantnagar, Jamshedpur, Pune and Dharwad. They have facilities in Thailand, UK, South Africa and Argentina too. As far as their development and research centers are concerned, they are present in Lucknow, Jamshedpur, Pune and Dharwad, in addition to South Korea, UK and Spain. The company has a joint venture for manufacturing buses with Marcopolo, for construction equipments with Hitachi...

Situated at Surrey in United Kingdom, McLaren Automotive is an automobile company that specializes in manufacturing and marketing luxury sports cars known for their heavy duty performance. The company is commonly known as McLaren, and is known for the various innovations that it brings to its cars and attention to all the detailing. History McLaren Automotive found its roots in McLaren Motor Racing that was established in the year 1963 by Bruce McLaren. Within a year of the company’s launch, Bruce and his team came up with their first McLaren sports car, M1A. They went on to manufacture 24 of these cars. Later, they came up with its successor and named it M1B. This car was used by the nascent team of McLaren to participate in the first ever Canadian American Challenge Cup. In 1965, McLaren launched the first ever F1 sports car – M2B that made its first venture into the racing arena in Monaco Grand Prix.Bruce McLaren was keen on putting in his innovative ideas to develop better ...

Profile Hero Motocorp Ltd.(formerly known as Hero Honda) is the world’s largest manufacturer of two-wheelers and is based in India. It produces and sells a range of motorcycles and scooters and has a market share of 46% among Indian two-wheelers. The company is promoted by the Munjal brothers and listed on India’s National Stock Exchange(NSE) and Bombay Stock Exchange(BSE). Early History Hero Motocorp began its operations in 1984 as a joint venture with Honda Motors, Japan and the company was incorporated as Hero Honda Motors Ltd. Their first product Hero Honda CD100, a fuel efficient bike was launched in 1985. In two years time, they produced 100,000 motorcycles. Very soon they introduced ‘Sleek’, a motorcycle model and in 1991, they produced their 500,000th bike. In 2000, the Splendor Motorcycle became the world’s largest selling two wheeler brand. Hero and Honda Part Ways hero honda splitIn 2010, the Director Board of Hero Honda decided to terminate the agreement with ...

Profile Alfa Romeo is best known for its participation in Formula One racing as an engine supplier and constructor. Alfa Romeo Automobiles S.p.A, the leading Italian car manufacturing company, was established in June 1910 in Milan. It was originally founded as A.L.F.A (Anonima Lombarda Fabbrica Automobili). alfa romeo profileIn 1986, it was acquired by the Fiat Group and became a subsidiary of the Fiat Group Automobiles. The company is headquartered at Turin in Italy. Alfa Romeo has given a tough competition to its rivals in Formula One, Grand Prix motor racing, touring car racing, sports car racing, and rallies. History alfa romeo foundersBefore becoming Alfa Romeo, the company was founded as Società Anonima Italiana Darracq, the French automobile company in association with some Italian investors. However, the cars were selling slow and hence, the Italian co-investors founded a new company called A.L.F.A.The first car produced by this company was 1910 24 HP. A new car des...

Brief Profile Ducati Motor Holding S.p.A. is a globally renowned motorcycles design and manufacturing company from Italy. Ducati motorcycles are considered to be one of the fastest and best performing super sports motorcycles for commercial use all around the world. Founder and Founded Antonio Cavalieri Ducati and his sons – Bruno, Marcelo, and Adriano Cavalieri Ducati founded Societa Scientifica Radio Brevetti Ducati. Ducati was founded in 1926 as Societa Scientifica Radio Brevetti Ducati by Antonio and his three sons for making condensers, vacuum tubes, and other parts for radios. It later went on to collaborate and produce engine-mounted bicycles for commercial public use. Ducati is headquartered at Bologna, in Italy. CEO Claudio Domenicali is the current CEO of Ducati Motors. History After getting success with the radio component manufacturing business even through the War, Ducati and Sons established a manufacturing factory in 1935 in Borgo Panigale in Bologna. ...